There are lots of people who are involved in the creation and approval of pharmaceutical and medical device promotion. Regulatory, Medical, Legal, Marketing, Market Access and Training, to name a few, would benefit from having occasional refresher trainings on ad/promo. Even executives would benefit from a short refresher/training course on advertising and promotion basics and common pitfalls.
I have found that even if companies offer basic training for their employees, refresher training on advertising and promotion is something that generally falls through the cracks.
Nosco Consulting offers two courses:
1) Basic/refresher course: This is a 3 hour training that is done remotely. It covers the basics of pharmaceutical and medical device promotion and gives plenty of hypotheticals and real life examples that help people navigate through how to create compliant and effective promotional materials. Even if your team or individuals on the team have had Ad/promo 101 training in the past, this course will likely offer a different, entertaining approach to this subject that will help stimulate thought and create a better process at your company.
2) Executive course: This will be a 1 hour remote course that will focus on current thoughts on promoting pharmaceuticals and medical devices in the current environment. It is designed to be thought-provoking in regard how the regulatory landscape is changing in medical product promotion and to help align the executives with the promotional review process that is going on in their company. The course looks at the world through the eyes of pharmaceutical promotion but also should be useful to executives at medical device companies.
If you are interested please feel free to contact me at dnosco@hotmail.com
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